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Google Search Gets New Sports and Entertainment Features

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Google Search sports update

Google Search is already incredibly powerful, but Google is making it even more useful. The company is adding some incredibly helpful features for anyone who regularly watches sports or entertainment on TV.

The new features are all about showing users where they can watch whatever they search for. It was always easy to find what time your favorite team was playing using Google, but you had to dig a little deeper to find out what channel was carrying the game. This update answers that.

What’s New in This Google Search Sports Update?

As announced on The Keyword, Google has made it so you can simply search for where to watch an upcoming game on your phone to find out what channel is carrying the game in your area. For example, you could type “where to watch the Clippers game” to find live TV options and how to tune in across a variety of cable services.

google search sports update

You could also search for something like “Yankees game” to see all of the usual features like live scores, top stories, and standings. However, with this new update, that same search query will also show you where to watch the game. All you need to do is click the Live on button to get that information.

Currently, Google is only adding this feature for MLB and NBA games, but the company intends to integrate it into other leagues as well. Additionally, Google says that it includes a variety of cable and network channels, but it will add streaming services soon.

What Do Entertainment Fans Get?

Google isn’t just limiting its Search enhancements to sports fans. If you enjoy watching TV shows, Google has something special for you.

Building upon its update that made it easier to find TV shows and movie recommendations in Search, Google is adding carousels of live content from cable and broadcast providers. You can simply type something like “what to watch” on your mobile device, and you’ll get results featuring both streaming and live TV content.

The update adds an On TV Now carousel and On TV Later carousel, which will help you find new content that’s currently airing or content coming up in the near future.

Both updates only work on mobile devices as of now.

How to Find What to Watch Next

Google is definitely offering some great new features that’ll help you find what to watch. Whether it’s live sports or television shows. However, Google Search is far from the only option. Check out the A-Z of Netflix to find the best content to watch on the streaming service.

Read the full article: Google Search Gets New Sports and Entertainment Features



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