Improving search and advertising are the next frontiers for voice-activated devices

Despite millions of orders for voice enabled devices, vendors have yet to map the uncharted territory of voice enabled search and advertising. Indeed, as voice search expands — to the tune of 50 percent of all searches by 2020 (according to some estimates) — so, too, do opportunities for platforms to cash in beyond products and services. In fact, in an earnings call last year,… Read More